Virtual assistants are the next generation of search engines. The big car-makers BMW, Mercedes-Benz or car suppliers like Bosch have already recognised the trend. In future car information shall be retrievable via Alexa or via own virtual assistants in the car.
Markus is the founder of 1000Trends.com. He is the specialist for all digital, social and data related topics - always looking for the next big thing. In addition, he worked in the Social Media and Digital Dialogue Team of Mercedes-Benz. He studied Communication Science (MSc) and lives in Stuttgart.